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Basic brings out the best in us

At Bathe to Basics, we believe that the “basic” brings out the best in us. Launched in 2011, we are here to provide our best handmade eco-friendly cleansing products for your personal needs. All our products are made with natural ingredients with traditional making methods, and they are all produced locally in Hong Kong. They not only provide the best for your skin but also do good to a sustainable environment.



The former Police Married Quarters, located in Sheung Wan, in the middle of SoHo, has been revitalized as a creative hub for local design talents. Almost 100 design and creative enterprises are stationed in PMQ. Around half the tenants are in the fashion and household product design sectors with the rest in creative design categories such as fashion accessories, food, furniture, jewellery and watches, design services and design galleries.

S403, Block A, PMQ, 35 Aberdeen Street, Central, Hong Kong Visit website

WECON @ Flower Market

“WECONS” is the holistic concepts of healthy living which interprets the meaning of coexist with ecology and social justice. From production to distribution as well as various economic consumption areas, WECONS is people-oriented and performs happy economy. From the view of social economy, WECONS provides fair trade products, local and traditional handicrafts, organic farm products, potted plants, even ecological planting programs and social community tours. Through series of socioeconomic workshops here, you may explore life and vision in a sustainable way.

1/F, 204 Prince Edward Rd W, Mong Kok Visit website


Spanning over 20,000 square feet across 3 floors, colourliving is Asia’s pioneering lifestyle store that features trend-setting kitchen and bath offerings, stylish home furnishings and accessories. Colorliving aims to bring individuality, well-being and tasteful lifestyle into Hong Kong’s kitchens and bathrooms through tip-top quality products and services at all times.

333 Lockhart road, Wanchai, Hong Kong Visit website

“Anyone’s life truly lived consists of work,
sunshine, exercise, soap, plenty of fresh air and
a happy contented spirit”

– Lillie Langtry –



Natural ingredient is something that you should pay a little more attention to when it comes to your choice of personal products. There are countless amount of harmful chemicals and materials (with ridiculous pronunciations) existing in our everyday life, BUT it is avoidable. In Bathe to Basics, we embrace natural ingredients and are determined to look after you with our best artisan products – with 100% natural ingredients of herbs, seeds, flowers, fruits and botanical essential oils.

Did you know that our skin is so powerful that every small substance can easily be absorbed thoroughly, through each of our pores? In another words, synthetic chemicals, preservatives and artificial dyes that we often see on the back of many beauty/cleaning product labels, would in fact accumulate in our body and affect our health in the long run. To reduce the body burden of you and your family, our every product is free from harsh ingredients and are all SGS tested.

The earliest soap making method dates back to Ancient Egypt time, in which animal fats and vegetable oils were combined with alkaline salts to create soaps. They were produced in the most traditional way known as the cold process method, where the temperature does not exceed above 40 Degree Celsius during making. With the advantage of cold process method, we are able to extract and maintain all of its valuable natural nutrients from each ingredient. Glycerin is a highly produced byproduct during the saponification process of soap making, and it is famously known for its moisturising properties in skincare products. Our one single soap contains up to 25% of glycerin in which to prevent further dryness to the skin.

Do you believe that using all-natural artisan soap can also save our planet? A report by the UK’s Royal Society of Chemistry (RSC) revealed that synthetic chemicals from some consumer products and healthcare products that are washed down the drain are sneaking through the filters at water purification plants. The list includes phthalates, a family of some 120 chemicals linked to reproductive problems in men and wildlife, and parabens, a preservative with a suspected link to breast cancer. Our product can be fully dissolved by bacteria and turns into water and CO2 (carbonate dioxide) in 24 hours after using it. So, it brings no residual chemical burdens or pollution to our planet.

Meet the


Edmund Ip

Creative Director

Edmund is the co-founder and creative director of Bathe to Basics. Has worked in IdN magazine and being the art director in HK Magazine, Edmund also worked with some international companies such as General Motor, Gibson Guitar and Twestival HK. Besides Bathe to Basics, he runs a multi-disciplinary design studio in Hong Kong called adeddesign.

Gia Fox


Gia first started to explore the fascination of soap making after reading a book about it in 2007. Being attracted by the art and beauty of handmade soap, she then realized that handmade soap can have many positive impacts on our skin and environment. She then went on to learn more through further studies. Recently became a mom of a baby girl, she wanted to initiate the project of Bathe to Basics based on pure love on perfecting the perfect art of soap making for all living things. To convey the message that going back to our basics is all it really takes for anyone to bring out the very best in us.